Urban Outfitters: Warehouse Dashboard
Help optimizing 900+ warehouse employees experience
OVERVIEW ✍️
THE PROBLEM 🚩
Warehouse employees experienced frequent accidental taps and struggled to navigate through complex menus because they were holding the cloth with one hand and interacting with the mobile device with the other, leading to slower task completion times.
"We only use the device with one hand
and busy holding clothes on the other hand."
UNDERSTAND THE USERS 🎲
Field Studies: To gain deeper insights, my manager and UX Team conducted an on-site visit to observe how employees interacted with our app in a real-world environment.
Talking To Warehouse Workers: During the visit, I closely observed employees as they navigated the app while performing their daily tasks. It became evident that many employees were, indeed, using the app with one hand while holding items in the other. Observing employees use the app with one hand while holding items confirmed the need for our project to minimize interactions and enhance usability for Single-Handed Mode ✋
INTERACTION DESIGN
Designing AI products goes beyond interface work—it requires understanding how data flows, how models behave, and how users trust machine-generated insights. I collaborated closely with engineers to align design with data pipelines and model capabilities, ensuring outputs were both reliable and explainable.
To build trust, I designed visualizations and summaries that balanced clarity with transparency, helping users interpret AI results with confidence. This project reinforced my belief that great AI design lies in simplifying complexity—turning raw data into decisions people can act on.
DESIGN SYSTEMS
To address the overwhelming volume of feedback, I led the design of an AI-powered tool that automates the end-to-end analysis process. Working cross-functionally with engineers and strategists, I mapped out the data pipeline, prioritized user pain points, and created a streamlined interface that enables teams to extract insights in real time.
The tool was built to adapt to different team workflows, helping them surface trends, monitor sentiment, and act quickly on what matters most.
DESIGN ITERATIONS
To address the
FINAL PRODUCTS 🖥️
The redesigned interface allows warehouse workers to use it with one hand, freeing their other hand to hold racks of clothes. This design significantly enhances ease of use and efficiency.
FINAL PRODUCTS 🖥️
The redesigned iconography guidelines and design system sparked the team's interest in transitioning Nuuly to Dark Mode.